July 2, 2019
The most important thing to remember is that introducing virtual care will help streamline your administrative tasks and expand the reach of your services. This should not be an overwhelming or daunting change! The guide below will help you communicate this to your clients.
Consider sharing information with your existing clients through an e-mail campaign or flyers in your office. Speak directly with those who are best suited for virtual care (i.e. travel long distances to see you, have busy schedules, are already comfortable using technology to communicate.)
Another easy way to promote virtual care is by adding information to your website. Current and prospective clients already seek out your website for information about yourself and your services, this is a great place to add more information about your virtual care platform.
Let clients know they can save not only time but money by meeting you online over video or secure text message. Eliminating the need to take time off work, hire a babysitter, and sit in traffic means clients can easily fit appointments into their already busy schedules.
Clients who previously had to travel long distances to see you, or who find it difficult to come into the office due to mobility issues can now receive care from wherever they are most comfortable. All they need is an internet connection!
Let your clients know that you value their privacy and the security of their information and that is why you have selected a virtual care platform that is Canadian healthcare compliant. OnCall Health works hard to ensure PHIPA and PIPEDA compliancy for not only your peace of mind, but your clients’.
Finally, let your clients know how easy it is to get started! As mentioned above, virtual care is meant to help facilitate the relationship you have with your clients so be sure to let them know that you’ve selected a platform that is user-friendly and has built in technical support. Addressing this concern right off the bat will go a long way in ensuring clients are comfortable requesting virtual appointments for the first time.
Virtual care presents an exciting opportunity for you, your practice, and your clients. Following the tips above is a great place to start in setting your virtual care program up for success!